Hong Kong Jockey Club
The Hong Kong Jockey Club, one of the globe’s most prestigious horse-racing associations, challenged the perception that horse racing is a sport limited to mature customers.. . . by reimagining the entire …
Case Studies
Possible Worldwide Designs Interactive World of the Bill & Melinda Gates Foundation Visitor Center
Possible Worldwide, a WPP Digital company, announced today its role in creating the interactive installations within the newly opened Bill & Melinda Gates Foundation Visitor Center in Seattle.
Possible Worldwide Debuts Digital Touchscreen Experience for HSN
Possible Worldwide Debuts Digital Touchscreen Experience for HSN Celebrity Chef Wolfgang Puck at the 2012 National Retailers Federation Conference.
Macy’s Beauty Spot
Macy’s came to us with this question: “How do we sell our cosmetics cross brand?” To arrive at our answer, we first asked ourselves: “How do women like to shop for cosmetics?”
Public and Private Screens
By Dale Herigstad for Canvas8, August 17, 2011
Dale Herigstad discusses his extensive work and research in the area of our evolving relationship with the screen, and examines how a future of interactive screens and augmented reality will challenge our definitions of public and private space.
Target Video Games Advisor
While Target experienced healthy online sales of their video game products, in-store they weren’t experiencing the same success. After evaluating the discrepancy we discovered that the richness of product information available online (such as user reviews and ratings) wasn’t mirrored in the in-store experience.
Cannes Lions Touchwall
At the 2009 Cannes Lions festival, attendees were met by an elegant 12’ by 5’ multi-user Touchwall that we designed and built in partnership with Emap and the festival organizers.
Cannes Lions Touchwall
Filed Under:
Tags:
- B2B
- Cannes Lions
- Channel - Applications
- Content Creation
- Creative
- Environmental & Interactive Out-of-Home
- Innovation
- Insight & Research
- Interface Design
- Measurement & Optimization
- Platform - Interactive Objects
- Platform - Touchwall
- Product Design
- Public Displays
- Strategy & Planning
- Technology Development
- User Centered Design
Sneak Peek at Setup – Cannes Lions 2010
The new Schematic Touch Wall debuted at Cannes Lions 2010 yesterday. In addition to sharing the official video post below, I wanted to give people a glimpse into some of the behind-the-scenes …
Touch Screen Ergonomics
By Michelle Kempner
When you spend time working with a 12′ by 5′ touch wall, you notice a lot of new things that you ordinarily never think about, such as how often a touch surface needs to be cleaned. Answer: often.
Audi’s Digital Showroom
By Eric Mauriello
Audi’s new digital showroom is a small but important step forward for automotive retail.